Client
Shelby - Aurora Wellness
Programme
Cumbria Accelerator: Business Support Programme
Business Advisor
Donna Dacre
Cumbria Accelerator Supports New Wellness Venture
Donna Dacre, in-house Business Advisor at Enterprising Cumbria, recently met with Shelby, who got in touch for support with launching her new massage and wellness business, Aurora Wellness.
Shelby is setting up the business alongside her full-time NHS role and is providing treatments from premises within another local business, as well as offering a mobile massage service. Looking to build a strong foundation, Shelby was seeking advice and guidance on growing her new business and attracting customers.
Shelby and Donna met at The Bridge, Barrow-in-Furness where Shelby shared her plans and the progress she has already made. During the session, they discussed pricing, customer retention, marketing and ways to encourage repeat bookings. They also explored the importance of understanding business costs and ensuring pricing reflects the time and resources involved in delivering treatments.
Donna also signposted Shelby to a range of business support resources, including start-up training opportunities and information on sole trader responsibilities, as well as discussing strategies to attract and retain customers.
We look forward to following Shelby's journey and seeing Aurora Wellness continue to grow.
Whether you're starting out or looking to grow, Cumbria Accelerator offers free business support, advice and signposting to help you achieve your goals. Get in touch to find out how we can help.
